Every day, we speak to entrepreneurs who have "tried something" with Google Ads, but quickly stopped because it "only cost money."
The problem is often not the platform, but the strategy. That's why we've published our complete guide to Google Ads. We explain how to go from a "money-losing" to a "profitable" campaign.
In the guide:
- How to choose the right keywords (and which ones to exclude).
- The difference between Search, Display, and Performance Max.
- The importance of a good landing page.
Read the full strategy here:Google Ads for Business Growth: A Complete Guide.