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AI - Artificial Intelligence

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Implement generative AI in your B2B business without disrupting your data architecture. Learn and discuss practical AI automation, the use of ChatGPT and Claude, and the creation of secure AI-driven workflows. Prevent standalone AI tools from turning into yet another “SaaS spaghetti” and prepare your central database for the next digital revolution.


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AI - Artificial Intelligence

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Hallucinating AI? Fix it with the GAFC Prompt Framework.

A few weeks ago, we spoke with a B2B client who had integrated ChatGPT into their ticketing system via an API. Many clients we encounter are haphazardly integrating AI into their businesses, only to realize later that they need to correct or roll back the changes. Their goal was to automatically summarize incoming customer inquiries, but it didn’t go as they’d expected.


Their problem?
The AI would regularly invent nonexistent discounts or start typing out entire essays in response to the customer. The developer had literally typed the following as the system prompt: “You are a helpful assistant; answer the email.” 

That’s a recipe for data chaos. After some back-and-forth, we began technically breaking down their entire prompt structure and rebuilding it with strict parameters.

Is Artificial Intelligence in your B2B company producing unreliable output?
Haphazardly entering text into ChatGPT or Claude leads directly to hallucinations. You need a robust prompt architecture, such as the GAFC framework (Goal, Audience, Format, Constraints), to make output predictable.

Integrate this structure into your AI-driven workflows to prevent your API integrations from devolving into unmanageable SaaS spaghetti. Link these tight prompts to the structured data in your central database for error-free, scalable automation.

Why the “Helpful Assistant” Fails
A Large Language Model (LLM) is programmed to predict the next most logical word. If you don’t set hard limits, the model will start to get “creative.” In a B2B business environment, creativity is often synonymous with hallucination and data corruption.


The Technical Solution: The GAFC Framework
To obtain predictable output via an API or directly in the interface, you must configure your System Prompts according to GAFC:

  • Goal: Specify the exact data type. Don't ask for "a piece of text"; instead, enforce a specific format: "Provide a JSON object with the parameters summary (string) and urgency (boolean)."

  • Audience: Determine the level of abstraction. "The recipient is a Level 2 Support Engineer. Use only technical terminology."

  • Format: Limit the length. "Use a maximum of 200 tokens and format the text in clean Markdown tables."

  • Constraints: Dit is de belangrijkste. Bouw een fall-back in. "Baseer het antwoord 100% op de meegeleverde {context}. Verzin niets. Indien het antwoord niet aanwezig is, retourneer exact de string 'ESCALATE_TO_HUMAN'."

This takes the "creativity" out of the model and makes it deterministic.

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