Digital Marketing Knowledge Base

B2B Customer Journey: Your Blueprint for Sustainable Growth

The B2B customer journey is the complete path a business client takes, starting from the first awareness of a problem and continuing long after they've purchased your solution. Forget the old-fashione...

Awareness phase B2B Customer Journey B2B eCommerce Customer Journey Map Decision phase Digital marketing Lead nurturing Overwegingsfase Traditional vs. Modern B2B Customer Journey

Sep 1, 2025 Explainers

Advertising with Facebook: The Ultimate Guide for businesses

Advertising on Facebook is a rock-solid way to speak directly to your target audience, generate leads, and give your sales a serious boost. With millions of active users in the Netherlands, the platfo...

Ad Campaign Strategy Custom Audiences Digital Advertising Facebook Ads Lookalike Audiences Meta Ads ROAS Retargeting Social media marketing conversion optimization

Aug 28, 2025 Explainers

Effective Social Media Advertising: Your Guide to Growth

Are you investing money in social media ads but seeing little to no results? If your campaigns on platforms like Facebook and Instagram feel more like a bottomless pit than a growth engine, you've c...

Facebook Instagram LinkedIn ROAS marketingstrategie online advertising onlineverkopen socialmedia

Aug 27, 2025 Explainers

Social Media that Delivers Results

Feeling like your business is invisible online? If you're struggling to generate website traffic and reach new customers, you're certainly not alone. Social media advertising has long since stopped be...

Business growth ROI advertising campaign advertising on Facebook lead generation new customers online visibility social media advertising social media strategy website traffic

Aug 26, 2025 Explainers

Find Your Digital Marketing Agency for SaaS Growth

Are you frustrated by marketing that doesn't actually move the needle for your SaaS business? You're not alone. So many SaaS leaders pour their budget into a generalist marketing agency only to see va...

CAC Reduction Digital Agency SaaS Digital marketing LTV Increase MRR Growth Marketing agency SaaS SaaS Growth SaaS Guide SaaS Marketing Agency SaaS Partners SaaS specialist

Aug 26, 2025 Tutorials & How-To

Google Advertising Costs: Your Complete Guide to Budget and ROI

Ever wonder, "How much does it really cost to advertise on Google?" You're not alone. The short answer is: there's no fixed price tag. The cost of Google advertising depends entirely on your industr...

Calculate Google Ads Costs Costs of Google Ads Determine Google Ads Budget Effective Google Campaign Google Ads Guide 2025 ROI Reduce Google Ads Costs Smart Advertising Google

Aug 25, 2025 Explainers

What is Retail? Your Guide to Success in Modern Commerce

Are you struggling with low website traffic, poor online visibility, or low conversion rates? Do you wonder how to understand and improve the ROI of your digital marketing? The answer begins with a de...

E-commerce Growth Omnichannel Retail Optimize Customer Journey Retail Strategy SEO for Retail conversion optimization retail

Aug 23, 2025 Explainers

What is Marketing Mix Modeling and How Does It Work?

Are you spending your marketing budget effectively, or are you mostly guessing which channels are really generating revenue? This is a question many Dutch entrepreneurs and marketing managers struggle...

Channel contribution Conversion Data driven marketing Digital marketing Halo effect Marketing Mix Modeling Marketing Online Marketing strategy Media mix Offline Offline marketing Online Marketing Optimize marketing budget ROI

Aug 22, 2025 Explainers

Get your Website to the top in Google: A Practical Guide

It's no longer a secret: a top position in Google is crucial for your business. Is your website invisible to potential customers? Are you struggling with low visitor numbers and unclear marketing resu...

Content Creation E-E-A-T Google ranking SEO Technical SEO linkbuilding online visibility zoekmachine optimalisatie zoekwoordenonderzoek

Aug 21, 2025 Tutorials & How-To

Grow your Website Conversions for Real Growth

Increasing your website conversion rate is about more than just tweaking a few buttons; it's about turning more visitors into customers. This isn't a matter of a single magic bullet, but of systemat...

A/B Testing CRO CTA E-commerce Marketingpsychologie Social Proof User Experience conversion optimization klantreis lead generation

Aug 20, 2025 Tutorials & How-To

Your Guide on Digital Marketing: A Strategy that Works

Do you ever feel lost in the digital marketing maze? You're definitely not alone. Digital marketing is simply your strongest asset for being where your customers spend their time: online. Think of i...

Content marketing Digital marketing E-mailmarketing Marketing Gids Marketing strategy Online Marketing Paid Advertising (PPC) ROI Search Engine Optimizing (SEO) Social media marketing

Aug 19, 2025 Explainers

The Real Cost of Building a Webshop: A Clear Guide

Ever ask yourself, "What does it really cost to have an online store built?" You're looking for a concrete answer, not a vague estimate. Let's dive right in: the cost for a professional online store...

E-commerce budget Magento SaaS vs open-source Shopify ecommerce cost offerte webshop webshop kosten webshop onderhoud

Aug 19, 2025 Explainers

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